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The Official Beer Of The Burger™, Amstel Light®, Serves Up Unmatched Flavor At Seventh Annual Amstel Light Burger Bash

Adult guests over the age of 21 at the 2013 Amstel Light Burger Bash will also have the unique opportunity to sample Amstel Wheat™, a traditional European Hefeweizen that was released in select U.S. markets in 2011. Touted as "the Bier Drinker's Wheat," Amstel Wheat is the latest addition to the Amstel portfolio.

All proceeds from the Food Network South Beach Wine & Food Festival benefit the Chaplin School of Hospitality and Tourism Management at Florida International University.  Tickets and more information can be found at www.sobefest.com.

For more details about Amstel Light, visit www.amstellight.com and www.facebook.com/amstellight or follow us on Twitter @AmstelLight. For updates from Paul Malvone during Amstel Light Burger Bash, follow him on Twitter @BostonBurgerCo.

About HEINEKEN USAHEINEKEN USA Inc., the nation's leading upscale beer importer, is a subsidiary of Heineken International BV, the world's most international brewer. European brands imported into the U.S. include Heineken Lager, the world's most international beer brand, Heineken Light, Amstel Light, Newcastle Brown Ale, and Strongbow cider. HEINEKEN USA also imports the Dos Equis portfolio, Tecate portfolio, Sol, Indio, Carta Blanca and Bohemia brands from Mexico. For a safe ride home, download the HEINEKEN USA-sponsored Taxi Magic™ application from your smartphone at taximagic.heineken.com.

Contact: 

Katherine Stein, Edelman(212) 704-8183; (646) 784-5438 Katherine.Stein@edelman.com

Dave Brigandi, Edelman(212) 704-8177; (347) 790-4751 David.brigandi@edelman.com

Adam Feigen, HEINEKEN USA(914) 681-4138; (914) 260-2807 afeigen@heinekenusa.com

 

SOURCE HEINEKEN USA Inc.

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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