WALNUT CREEK, Calif.
Feb. 11, 2013
/PRNewswire/ -- Product of the Year
, the nation's largest consumer-driven packaged good competition, has announced Adams
Applicator, a flea and tick control innovation from the Central Garden & Pet Company, as the Pet Care Category Winner for 2013. This coveted vote of consumer confidence is based on a robust survey of 50,138 everyday shoppers and recognized nationwide as a trusted benchmark for the most innovative products on the market.
"This national recognition from Product of the Year affirms and inspires Central Garden & Pet's commitment to provide pet owners with smarter pet care solutions," said
, Director of Marketing for Animal Health, Adams Pet Products. "The aisle for flea and tick control products has become increasingly crowded with a vast array of solutions for pet owners. We are honored that the Adams™ Smart Shield® Applicator has been distinguished as the consumer's preferred choice for its innovation and quality."
Applicator is a breakthrough topical flea and tick control delivery device designed to work with Adams
products. Pet owners appreciate how easy it is to insert the product tube into the unique Adams
Applicator and effectively apply flea and tick treatment to their pet for less cost than most vet brands. The patent-pending design is easy to grip, helps part fur for direct application to the pet's skin (where the bugs live) and effectively keeps liquid off hands, empowering pet owners with the confidence to apply treatment by themselves, without a mess.
"With all the pet products available in store and all the opinions online, it can be overwhelming to sort through the options and identify what is best," said
, Managing Director of Product of the Year. "Consumers are savvy, recognize quality and value innovation that makes their lives easier. The Product of the Year competition collects their insights and elevates their voices to help shoppers make better choices at check-out."
You can find Adams™ products at retailers nationwide including Walmart, PetSmart, Petco, Kroger, Lowes, Publix, Amazon.com, and your local pet store. Consumers can use the convenient online store locator at
to find the store carrying Adams™ products closest to their home.
products take a smarter approach to pet care and makes protecting your family, pet, home, and yard easier and more effective. The Adams™ line of products, which has been sold by veterinarians for more than 30 years, includes topical products, shampoos, collars and sprays for your home, yard, dogs, puppies, cats and kittens and is available almost everywhere pet products are sold. For a complete product list and more information, visit