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TheStreet Open House

MGA Entertainment Unveils New-For-Spring Line-Up At Toy Fair

Tula Toned™ is the first Novi Stars™ character with wings and a tail! Her body is filled with 2 colors of cosmic goo! She comes with a pet, brush and glow-in-the-dark doll stand as her mission on Earth is to encourage Earthlings to show their true colors! With her pet Vortex™,  she can't wait to fly around and go sightseeing all around Earth!

Sila Clops™ is the first Novi Stars™ character with one eye! Her eye lights up! She comes with a pet, brush and glow-in-the-dark doll stand with a mission on Earth to light the way for her Earth friends together with her pet 1-Eye™, who loves to play flashlight tag here on Earth!

Novi Stars are ready to groove at Orbit Beach™ - Earth's ultimate hot spot for interstellar fun - dressed head to toe in cosmic-cute beachwear, including includes sunglasses, hat and brush!

Lalaloopsy Large Dolls offer even more unique characters this spring to add to the acclaimed brand's sew magical journey and collectability, including Scoops Waffle Cone, Alice in Lalaloopsyland, April Sunsplash and Could E. Sky.

Lalaloopsy Littles Silly Hair combines construction and hair play, making it a snap to create endless, silly hair styles.

Lala-Oopsies is an entirely new magical world where all-new princess and fairy characters live among the strawberry rivers.  Princess Anise, Princess Nutmeg, Princess Juniper and Princess Saffron each possess bendy legs and soft, squeezable heads.  The Princess dolls can also spin in unique poses.  In the Oopsie Littles line - Fairy Tulip, Fairy Lilac, Fairy Daffodil and Fairy Fern -  sport magical wings that open up and live in their magical hanging pods.

"The excitement of the hugely popular and beloved MGA Entertainment brands continue to evolve and expand into new realms of imagination and magic for girls everywhere.  We are excited to unveil our spring 2013 line-up at Toy Fair and unveil the many extraordinary developments behind each of our iconic dolls," said Isaac Larian, CEO of MGA Entertainment.

About MGA Entertainment, Inc.MGA Entertainment, a consumer entertainment products company headquartered in Van Nuys, California, manufactures innovative lines of proprietary and licensed products including toys and games, dolls, consumer electronics, home decor, stationery and sporting goods. The MGA family includes award-winning brands such as Little Tikes®, Lalaloopsy™, Bratz®, Bratzillaz™, Novi Stars™, Moxie Girlz™, and Zapf Creation®. For more information please visit: www.mgae.com, www.littletikes.com, www.lalaloopsy.com, www.bratz.com, www.bratzillaz.com, www.novistars.com, and www.moxiegirlz.com

SOURCE MGA Entertainment

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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