Feb. 8, 2013
/PRNewswire/ -- Mercedes-Benz Fashion Week is officially underway and to kick-off the week long fashion fest, title sponsor Mercedes-Benz, is recognizing a group of designers and insiders through its Fashion Plates initiative to benefit amfAR, The Foundation for AIDS Research, which Mercedes-Benz Fashion Week is a proud supporter.
A group of over 30 designers and front row fashion influencers are participating in the Fashion Plates initiative this season and stretching their creativity in a direction beyond dressing to impress. They created custom license plates showing off their fashion forward thinking, which are on display within the lobby of Mercedes-Benz Fashion Week at Lincoln Center from
February 7-14, 2013
The Mercedes-Benz Fashion Plates initiative reveals unique personal tidbits for many key personalities within the fashion community. The list includes top designers showing at Mercedes-Benz Fashion Week such as
Carmen Marc Valvo
to key influencers including
The all-new 2014 CLA-Class, making its Mercedes-Benz Fashion Week debut, also received its own Fashion Plate: "RDY2WEAR". The CLA-Class, designed as a four-door style rebel, is set to establish a new entry segment within Mercedes-Benz and will be on center stage throughout the week inspiring go-to fashion-forward looks for every day wear.
Mercedes-Benz Facebook Fans can get in on the action. Follow us to participate in the Mercedes-Benz Fashion Plate Scramble. Fashion plates will be posted to
with the original word sequence scrambled with clues to whose plate it is. The first 100 winners to identify the plate correctly will receive the Mercedes-Benz Fashion Plate CAR2URE featured on the SLS AMG Black Series.
or more information about Mercedes-Benz Fashion Week, and for a schedule of shows and events, visit:
For access to Mercedes-Benz Fashion Week images free of charge for editorial use, visit:
(MBUSA), headquartered in
Montvale, New Jersey
, is responsible for the distribution, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 14 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG supercar.
MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans and smart in the US. More information on MBUSA and its products can be found at