Havas Edge And Rentrak Reach 'Game-Changing' Agreement

About Havas Edge: Havas Edge, a member of Havas Worldwide, is an award-winning agency with a proven track record of helping clients succeed. We're an integrated agency that embraces every media channel, a creative powerhouse that loves data and analytics, and a passionate partner that's committed to giving clients more for less. Our Edge comes from a media-agnostic, results-oriented approach, supported by our wealth of assets and capabilities. We offer more than 325 integrated marketing experts in five offices, leading direct response TV media planning and buying services, full-service digital and online marketing capabilities, and DRTV creative and production services. More details are at www.havasedge.com.

About Havas Worldwide: Havas Worldwide, formerly known as Euro RSCG Worldwide, is a leading integrated marketing communications agency and was the first agency to be named Global Agency of the Year by both Advertising Age and Campaign in the same year. The Havas Worldwide Network is made up of 11,000 employees in 120 cities and 75 countries, with 316 offices and provides advertising, marketing, corporate communications, and digital and social media solutions to clients, including Air France, BNP Paribas, Charles Schwab, Citigroup, Danone Group, IBM, Kraft Foods, Lacoste, Merck, Pernod Ricard, PSA Peugeot Citroen, Reckitt Benckiser, Sanofi, and Volvo. Headquartered in New York, Havas Worldwide is the largest unit of the Havas group, a world leader in communications (Euronext Paris SA: HAV.PA).

About Rentrak Corporation: Rentrak (NASDAQ: RENT) is the entertainment and marketing industries' premier provider of worldwide consumer viewership information, precisely measuring actual viewing behavior of movies and TV everywhere. Using our proprietary intelligence and technology, combined with advanced demographics, only Rentrak is the census currency for VOD and Movies.  Rentrak provides the stable and robust audience measurement services that movie, television and advertising professionals across the globe have come to rely on to better deliver their business goals and more precisely target advertising across numerous platforms including box office, multiscreen television and home video. For more information on Rentrak, please visit www.rentrak.com.

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