This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

Staples Makes It Easy With Every Product Businesses Need To Succeed

Staples Inc. (NASDAQ: SPLS), the world’s largest office supply company and second largest internet retailer, is rapidly expanding its product assortment and making it easier than ever for businesses to get every product they need to succeed. The company’s new television advertising campaign, which launches on Feb. 11, highlights how Staples offers more products than ever with more ways to shop.

Small businesses prefer this approach. In fact, a recent survey showed that two-thirds of small business owners prefer to shop where they can find everything they need for their business in one place, instead of having to go to multiple stores.

“Staples ad campaign brings our new strategy to life in a memorable way,” said Steve Fund, Senior Vice President, Global Marketing, Staples. “The campaign highlights our vision of providing every product customers need as well as our unique omnichannel capabilities, which allow customers to shop in store, online, via mobile or a combination.”

New Campaign Detail

The campaign includes one 30-second and three 15-second broadcast spots that highlight the breadth of products and services available through Staples. The campaign supports the company’s strategic plan and vision that were announced late last year. To view the 30-second spot titled Magic click here: http://youtu.be/joVX5kiXk0k

The ads will air on high-profile national networks and cable shows including ABC’s Castle, Grey’s Anatomy and Modern Family as well as CBS’s The Good Wife, The Mentalist, Two and a Half Men and NCIS. The campaign was created by McCann Erickson, New York.

Shop However, Whenever

“At Staples, we understand what products small businesses need and that every minute counts for our customers,” said Alison Corcoran, Senior Vice President, Stores and Online Marketing, Staples. “That’s why Staples is in the business of making it easier every day for small businesses.”

1 of 3

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 17,265.99 +109.14 0.64%
S&P 500 2,011.36 +9.79 0.49%
NASDAQ 4,593.4250 +31.2360 0.68%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs