"The U.S.H. Idea Award is an excellent platform to showcase the best of our industry's creative work while exposing it to international audiences. We worked with Circulo to make our award more inclusive and representative of our business, and in so doing, we are elevating and inspiring creativity across the Hispanic marketing spectrum," says Roberto Orci, president of AHAA and CEO of Acento Advertising.
After the indisputable success of its first edition last year, the 2013 U.S.H. Idea Awards propose to raise the bar even higher with its further integration into AHAA's revamped Annual Conference and what it's expected to be a memorable evening ceremony at the Frank Gehry designed amphitheater, New World Center, located in the heart of Miami Beach.
The Awards will honor campaigns executed between March 1, 2012 and March 31, 2013. All work created and executed during this time is eligible and can be entered within one or more categories, as well as "Best of Category." A new panel of judges from top U.S. Hispanic and International agencies will review entries and select winners maintaining the transparency and high-quality process that has characterized the Award's first edition. More information on how to submit entries can be found at: www.ushideaawards.com.
About Circulo Creativo: Circulo Creativo is a non-profit organization that represents creative directors, producers and ad planners of the Spanish-language advertising industry on a national and international basis. The U.S. chapter, which was founded in 1999 in Miami, is devoted to raising the level of creative advertising in the Hispanic market and establishing archives of best-in-class Spanish-language advertising; educating and cultivating new talent; and providing leadership and open communication for its members. For more information about Circulo Creativo, please visit www.circulocreativo.org, and follow @circulousa on Twitter.About AHAA: Headquartered in McLean, VA, AHAA: The Voice of Hispanic Marketing represents the best minds and resources dedicated to Hispanic-specialized marketing. Companies trying to reach and connect with Hispanic consumers and businesses turn to AHAA members for unmatched cultural expertise and knowledge. As the voice of the Hispanic marketing industry since its founding in 1996, AHAA demonstrates the value of targeting Hispanics, showcases the impact of using AHAA member agencies, and provides forums for the discussion and dialogue between brands and industry professionals. For more information about AHAA, please visit www.ahaa.org and follow @ahaa on Twitter. SOURCE Circulo Creativo and AHAA: The Voice of Hispanic Marketing