Feb. 5, 2013
/CNW/ - While Canadians continue to embrace technology in all its forms, there is a growing concern that the proliferation of digital devices in the average home is having an impact on family togetherness. To counter this, Foresters™, an international life insurance provider committed to family well-being, is launching the Tech Timeout™ challenge, a North American initiative that encourages families to take a daily scheduled break from their electronic devices and reconnect with each other in a more personal way.
"Foresters purpose is to champion family well-being and we do that through quality life insurance, unique member benefits and inspiring community activities," says
, President and CEO, Foresters. "We are always looking for innovative ways to help families spend time together and challenging them to 'disconnect to reconnect' is a simple way to turn our purpose into action."
Families can visit techtimeout.com and take the Tech Timeout pledge to turn off digital devices (including TVs, smartphones, game consoles and computers) for an hour each day for one week. They can use this time to enjoy 'low-tech' activities like reading, board games, volunteering, outdoor play or just talking to each other. During the challenge, participants can visit the Tech Timeout website or Facebook page to share stories about the impact of technology on their lives - good and bad - their success stories and their struggles with unplugging and tips on technology-free activities.
Research suggests that fulfilling the pledge may not be easy for Canadians who spend more time online than users in any other country.¹. In fact, according to a recent report, the average Canadian Internet user spends 45 hours online per month, over six hours more per month than their U.S. counterparts¹ and some feel this may contribute to a sense of social isolation even when you're in the same room as other people.