Employees at NRG Energy, Inc. (NYSE: NRG) donated funds that NRG triple-matched for a total of $438,000 to benefit the American Red Cross and Americares, two organizations helping people recover from storm devastation caused by Sandy. This is NRG’s single largest charitable campaign ever through NRG Global Giving, the company’s employee-led corporate responsibility program.
“This latest fundraising effort by NRG employees reflects our tradition of generosity and deep compassion for those in dire need,” said David Crane, NRG President and CEO. “With donations coming in from every region of the country, including those from new employees joining us due to our recent merger and with our corporate triple-match of three dollars for every employee dollar given, we are able to make a record contribution to help those affected by Sandy.”
In addition to raising money, about 50 employees volunteered to participate in an all-day effort organized by NRG in December to assist in clean-up and recovery efforts in storm-stricken areas. NRG also organized a drive to collect emergency relief goods and supplies, partnering with its vendors and gathering employee donations of water, food, clothing and comfort supplies.
The recipients of the donations — American Red Cross and Americares — are organizations on the front lines helping people with emergency assistance. These groups also are dispersing needed funds to smaller, location-specific groups in areas that saw the most devastation.
In the past, NRG employees have raised donations for those affected by disasters around the world, such as the Japanese tsunami in 2011, the Haiti earthquake and flooding in Queensland in 2010, the San Diego wildfires in 2007 and Hurricane Katrina relief in 2005. Since the program’s inception in 2004, NRG has given more than $15 million in contributions and grants — plus countless thousands of volunteer hours of service — to non-profit organizations that benefit local communities and help those affected by disasters around the world.