That's why, while provocative and not completely outlandish, I can't get with the idea that Microsoft (MSFT), Google (GOOG) or Apple (AAPL) would buy Netflix simply to make Amazon spend more money. They all likely have more respect for Jeff Bezos as competition than that.
However, I can sing along with the idea that Amazon likes having Netflix around. I never considered it from that perspective. But it makes good sense: Sometimes it is in your own best interest to have a weaker competitor / partner to maintain that balanced eco-system. I dig.
I'm not sure if Bezos views the situation that way, but, stepping back a bit, there's no question that he, like Jeff Bewkes at Time Warner (TWX), sees Netflix as nothing but an overconfident chew toy.Follow @rocco_thestreet -- Written by Rocco Pendola in Santa Monica, Calif.
Select the service that is right for you!COMPARE ALL SERVICES
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
- Weekly roundups
Access the tool that DOMINATES the Russell 2000 and the S&P 500.
- Buy, hold, or sell recommendations for over 4,300 stocks
- Unlimited research reports on your favorite stocks
- A custom stock screener
- Upgrade/downgrade alerts
- Diversified model portfolio of dividend stocks
- Alerts when market news affect the portfolio
- Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
- Real Money + Doug Kass Plus 15 more Wall Street Pros
- Intraday commentary & news
- Ultra-actionable trading ideas
- 100+ monthly options trading ideas
- Actionable options commentary & news
- Real-time trading community
- Options TV