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Chic Outlet Shopping® Announces The Launch Of '(RED)™ Is The New Black' Campaign And Aims To Raise €100,000 For The Fight To Help Deliver An AIDS-free Generation

The Global Fund is an international financing institution dedicated to attracting and disbursing resources to prevent and treat HIV and AIDS, TB and malaria. The Global Fund promotes partnerships between governments, civil society, the private sector and affected communities, the most effective way to help reach those in need. This innovative approach relies on country ownership and performance-based funding, meaning that people in countries implement their own programmes based on their priorities and the Global Fund provides financing where verifiable results are achieved.

Since its creation in 2002, the Global Fund has approved funding of US$22.9 billion for more than 1,000 programmes in 151 countries. To date, programmes supported by the Global Fund have provided AIDS treatment for 4.2 million people, anti-tuberculosis treatment for 9.7 million people and 310 million insecticide-treated nets for the prevention of malaria. The Global Fund works in close collaboration with other bilateral and multilateral organisations to supplement existing efforts in dealing with the three diseases.

About  Chic Outlet Shopping ®

Chic Outlet Shopping ® is the Collection of luxury outlet villages by Value Retail, the only company to specialise exclusively in the development and operation of luxury outlet shopping villages. The Villages offer the authentic previous seasons' collections of leading luxury fashion and lifestyle brands with savings of up to 60%, and sometimes more, on the recommended retail price, all year round. Within easy reach of some of Europe's and China's favourite gateway cities - London, Dublin, Paris, Madrid, Barcelona, Milan, Bologna, Brussels, Antwerp, Cologne, Frankfurt, Munich and, coming soon, Suzhou and Shanghai - the Villages are synonymous with high fashion, superior service and hospitality, a calendar of celebrated events, and exceptional value for money. Located in regions of cultural and historic renown, the Villages have become international tourist destinations in their own right. Value Retail's new venture to bring its distinctive Chic Outlet Shopping ® Villages to China will see its first Village - Suzhou Village™ - located in historic Suzhou, 50 miles west of Shanghai. As with other members of the Collection, Suzhou Village™ will be defined by its offer of international luxury fashion and lifestyle brands, together with an exceptional level of service.

Video: http://www.multivu.com/mnr/58688-chic-outlet-shopping-red-is-the-new-black-campaign

SOURCE Value Retail PLC

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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