Chic Outlet Shopping® Announces The Launch Of '(RED)™ Is The New Black' Campaign And Aims To Raise €100,000 For The Fight To Help Deliver An AIDS-free Generation
LONDON, February 4, 2013 /PRNewswire/ --
C hic Outlet Shopping ®, the Collection of luxury outlet Villages by Value Retail, launched its '(RED) Is The New Black' campaign on 1 February, which promises to be a vibrant celebration of all things coloured red for the month of February. Chic Outlet Shopping ® has partnered with (RED) with the goal of raising €100,000 towards the fight to help deliver an AIDS FREE GENERATION by 2015. Founded by Bono and Bobby Shriver, (RED) partners with the world's most iconic brands and organisations to bring millions of people into the global fight against AIDS.
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