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CUSTOMER SUCCESS: THAI Flies High With BMC Software

Stocks in this article: BMC

The reputation of Thai Airways International Public Company Limited (THAI), the national carrier of the Kingdom of Thailand, is unsurpassed in the airline industry. Famous for its ability to both retain customers and attract new ones, THAI drives a culture of rapid innovation, agility and operational efficiency in the face of fluctuating market conditions and changing passenger preferences. The company has been a tremendous success in an industry filled with many challenges, posting continued strong growth.

To capitalize on significant new market opportunities, the carrier decided to consolidate and streamline the management of its business processes onto a company-wide private cloud. To achieve this, THAI added the BMC Cloud Lifecycle Management product to its already extensive portfolio of solutions from BMC Software (NASDAQ: BMC).

“THAI realized a cloud-based solution could deliver the speed that the business needed without sacrificing the governance and efficiency that the IT group depended upon,” said Mr. Saroj Yuttatri, THAI Vice President of Information Technology Services Department. “We worked closely with BMC Consulting Services, which developed an installation and configuration blueprint that led to BMC Cloud Lifecycle Management being fully deployed in our test, development and production environments.”

THAI has more than 24,000 employees and a fleet of nearly 100 aircraft deployed around the world to serve the needs of millions of flying customers each year. Agility – from the individual employee all the way to the entire business – is key to success in the rapidly evolving business of commercial flight.

To enable this culture, the airline has made significant investments in leading-edge information technologies to streamline and manage its operations. THAI had a robust and reliable IT infrastructure, but its largely manual server and business service provisioning process introduced roadblocks for business users who wanted to quickly roll out new applications to better serve customers. The airline’s IT department realized that cloud computing offered the opportunity for even greater reform that would more tightly integrate IT processes with business service priorities, which were themselves shaped by an overarching desire to continue to delight customers.

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