Hershey Announces Fourth Quarter And Full-Year 2012 Results; Updates Outlook For 2013

Below is a reconciliation of earnings per share-diluted in accordance with GAAP to non-GAAP adjusted earnings per share-diluted:

							2013
		2011		2012			(Projected)
Reported EPS - Diluted		$2.74		$2.89			$3.47 - $3.56
Acquisition closing & integration charges		—		0.04			—
Gain on sale of trademark licensing rights		(0.05)		—			—
Total Business Realignment and Impairment Charges		0.13		0.25			0.03 - 0.05
NSRPE		0.01		0.06			0.04
Adjusted EPS – Diluted		$2.83		$3.24			$3.56 - $3.63

									Appendix I
The Hershey Company
Project Next Century
Expected Timing of Costs and Savings ($m)
		2013							2014
Realignment Charges:
Cash		$10		to		$15			~		$5
Non-Cash		-				-			-				-
Project Management and
Start-up Costs		-				-			-				-
Total Project Next Century Realignment
Charges & Costs		$10		to		$15			~		$5
Project Next Century Cap-Ex		$15		to		$20			-				-
Project Next Century projected savings:
Annual		$25		to		$30			$5		to		$10
Cumulative		$60		to		$70			$65		to		$80

Safe Harbor Statement

This release contains statements that are forward-looking. These statements are made based upon current expectations that are subject to risk and uncertainty. Because actual results may differ materially from those contained in the forward-looking statements, you should not place undue reliance on the forward-looking statements when deciding whether to buy, sell or hold the Company’s securities. Factors that could cause results to differ materially include, but are not limited to: issues or concerns related to the quality and safety of our products, ingredients or packaging; changes in raw material and other costs; selling price increases, including volume declines associated with pricing elasticity; market demand for our new and existing products; increased marketplace competition; disruption to our supply chain; failure to successfully identify, execute and integrate acquisitions, divestitures and joint ventures; changes in governmental laws and regulations, including taxes; political, economic, and/or financial market conditions; risks and uncertainties related to our international operations and related growth targets; disruptions, failures or security breaches of our information technology infrastructure; the impact of future developments related to the investigation by government regulators of alleged pricing practices by members of the confectionery industry, including risks from current or subsequent litigation or further government action; pension cost factors, such as actuarial assumptions, market performance and employee retirement decisions and funding requirements; our ability to achieve ongoing annual savings from supply chain realignment initiatives; and such other matters as discussed in our Annual Report on Form 10-K for 2011. All information in this press release is as of January 31, 2013. The Company undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the Company’s expectations.

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