Colgate’s strong leadership in oral care throughout Latin America continued during the quarter with year to date toothpaste market share gains led by Brazil, Chile, Uruguay and the Dominican Republic. Strong sales of Colgate Luminous White, Colgate Total Pro Gum Health and Colgate Triple Action Extra Whitening toothpastes contributed to growth throughout the region. Colgate strengthened its leadership of the manual toothbrush market throughout the region, driven by strong sales of Colgate 360° Surround, Colgate 360° Luminous White and Colgate Triple Action manual toothbrushes. In mouthwash, Colgate’s year-to-date market share is at a record high in the region with gains driven by Colgate Luminous White mouthwash and the relaunch of Colgate Plax mouthwash.Products in other categories contributing to market share gains included Protex Men and Palmolive Naturals Pomegranate bar soaps, Speed Stick Naturals & Protect deodorant and the relaunch of Suavitel Good Bye Ironing fabric conditioner.
Colgate Announces 4th Quarter And Full Year 2012 Results
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