This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

White Castle Offers Coupons Via Text Message

COLUMBUS, Ohio , Jan. 30, 2013 /PRNewswire/ -- Cravers on the run can get more of their White Castle favorites with unique coupons text messaged directly to their phones. Now customers can opt in to receive customized alerts on their mobile devices any time they are near a participating White Castle restaurant. The new service is called Text2Crave. It's a location-based mobile marketing strategy that connects Cravers to the food they love in real time and to nearby locations.

(Logo:  http://photos.prnewswire.com/prnh/20030828/WHITECASTLELOGO )

"At White Castle, we're always looking for innovative ideas to stay connected with our customers," said Jamie Richardson, vice president of White Castle. "We found this interactive wireless program – Text2Crave – to be a natural fit with our Cravers since many of them carry mobile devices."

The program works on any phone with text messaging capabilities. Here's how it works: to participate text the keyword "CRAVE" to 25787. Text2Crave mobile alerts show up in real time when a guest is within a one- to five-mile radius of a White Castle. Those participating will receive a maximum of six messages per month. Standard text rates apply.

The coupons highlight some of White Castle's newest products, from Angus Steak Chili and Brownie on a Stick, to deals on Sliders and other favorites.

Only the Indianapolis (39 restaurants) region is currently running the Text2Crave test program through March 31. Participants receive two free Original Sliders just for signing up for Text2Crave alerts.

White Castle is working with Placecast as the mobile technology partner for this program.

Anyone wanting to opt out of the program can text the word "STOP" TO 25787 and no additional offers will be sent.

About White Castle

White Castle is a family-owned business based in Columbus, Ohio, that owns and operates more than 400 restaurants in 12 states. The company was founded in Wichita, Kansas, in 1921 and is America's first fast-food hamburger chain. All White Castle Sliders are made from 100 percent USDA inspected beef. White Castle's commitment to maintaining the highest quality products extends to the company owning and operating its own meat processing plants and bakeries. W hite Castle's new loyalty program, Craver Nation, connects like-minded Cravers from around the globe in a social media setting. For more information on White Castle and Craver Nation, visit whitecastle.com and cravernation.whitecastle.com.

 

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

DOW 18,232.02 -53.72 -0.29%
S&P 500 2,126.06 -4.76 -0.22%
NASDAQ 5,089.3620 -1.4320 -0.03%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs