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Two Leading Retailers Team Up With Sprinklr To Be Social@Scale

NEW YORK, Jan. 30, 2013 /PRNewswire/ --  Sprinklr, the leading enabler of scalable social media management for enterprises, today announced it is now working with 1-800-FLOWERS.COM, the world's leading florist and gift shop, and The Children's Place, the largest pure-play children's specialty apparel retailer in North America, to empower the retailers with its leading multi-division Social Media Management System. Sprinklr enables brands to be Social@Scale by engaging in a timely and relevant manner with their community from a single location, across multiple corporate functions, and in multiple social channels.

"We are delighted to team with Sprinklr, which provides the opportunity for us to connect with our customers in real-time across all social touch points, said Chris McCann, President, 1-800-FLOWERS.COM.  "As a customer-engaged company, we are committed to social and now with Sprinklr we are empowered to enhance our engagement with our customers—at a higher-level and at scale."

Similarly with a network of over 1,100 retail stores, The Children's Place needed a social media management system that could scale to monitor multiple social channels at once and enhance the way the brand optimized their relationship with their customers. Working with Sprinklr provides the retailer with assurance that no customer conversation would be left behind, every interaction would result in additional value to the customer, and that the retailer's brand voice was consistent at every touchpoint.

"Every large retailer would love to be able to provide the type of customer service you would expect from a mom and pop store and be able to apply that approach across their entire retail network," said Steven Lazarus, Social Media/Digital Marketing Manager at The Children's Place. "This partnership brings us closer to that reality as we are now able to actually be Social@Scale by engaging with large volumes of customers in real-time and in a personalized way while simultaneously responding with one consistent voice across The Children's Place organization."

"1-800-FLOWERS.COM and The Children's Place are perfect examples of the types of companies that can truly benefit from being Social@Scale ," said Ragy Thomas, CEO of Sprinklr. "Managing a large volume of customer interactions from multiple channels can be a daunting task for any size organization. These large retailers recognize the critical need to be able to quickly, efficiently, and accurately process and prioritize external inquiries company-wide and engage with a singular voice across every social touch point within the enterprise. We look forward to working with both companies to achieve these social goals and further enhance the value of their customer relationships."

Recognized as "the most capable" Social Media Management System to serve the needs of large organizations by Altimeter Group, Sprinklr is currently working with  more than 200 of the most engaging global  brands today including Sears, Toys R Us, Dell, Virgin America, Cisco Systems, Samsung, Hearst and Newell Rubbermaid. According to a recent Marketing Profs study, Sprinklr clients are ranked as five of the top six "most engaged" global brands and four out of the top six "most responsive" brands.

About Sprinklr

Sprinklr fundamentally believes that the advent of social technologies changes every aspect of how businesses connect with their audiences.

With over 100 global brands as customers and financing from Battery Ventures, the company is relentlessly focused on helping large enterprises adapt the realities behind their firewall to the new realities of the socially-networked and empowered customer.

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