This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Linkwell Health Raises $11 Million C Round In Funding Led By WellPoint

Stocks in this article: WLP

NEW YORK, Jan. 30, 2013 /PRNewswire/ --  Linkwell Health, an innovative developer of health and wellness consumer engagement platforms, today announced that the company has raised $11 million in Series C funding led by WellPoint (NYSE: WLP), the nation's leading health benefits company.  Existing investors Spark Capital and HLM Venture Partners also participated in the round. With a unique model of consumer engagement that brings together health plans, better-for-you brands and retailers, Linkwell Health will use this new round to extend the breadth and reach of its platform to consumers across multiple channels.

(Logo: http://photos.prnewswire.com/prnh/20130130/NE50531LOGO)

Linkwell Health's unique distribution platform reaches the members of 22 major health plans, including Humana, Health Net, and WellPoint. The 100 million members of these health plans receive valuable content through their health plan websites, email, mobile apps and direct mail. In addition to this content, members gain access to coupons for better-for-you products. This combination of useful content with high-value coupons is empowering consumers to make better health decisions, while saving them time and money. Meanwhile, the better-for-you brands offering these coupons – such as such as Kellogg's, Campbell's, Unilever and Proctor & Gamble – are achieving higher trial and repeat purchase habits than competitive media in the marketplace.

"There is no question that consumers want help in getting healthier, and Linkwell Health is making that happen with an innovative platform and top-tier partners," said Linkwell Health CEO Gregg Michaelson. "The company's market momentum combined with this new round of funding, which includes support from the nation's leading health benefits company, will give Linkwell Health the fuel to bring consumer engagement to the next level."

"Linkwell Health is inspiring a self-improvement revolution," said Spark Capital General Partner Alex Finkelstein. "They already have an extraordinary distribution network anchored by the top health plans and work with major consumer brands. The company's unique model to wellness is gaining impressive traction with both consumers and health care businesses, and we are excited for what the future holds."

1 of 2

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!

Markets

DOW 17,804.80 +26.65 0.15%
S&P 500 2,070.65 +9.42 0.46%
NASDAQ 4,765.38 +16.9840 0.36%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs