BEIJING and JENA, Germany, Jan. 30, 2013 /PRNewswire/ -- Intershop today announced its partnership with Shinetech Software, Inc., a leading agile application development outsourcing provider, to bring China's retail market the leading e-commerce multi-channel platform. With research showing that China is expected to see exponential growth of online shopping, Shinetech Software can now offer these retailers an agile e-commerce platform that is robust enough to serve the 30 million additional Chinese consumers expected to shop online for the first time every year until 2015*.
Shinetech Software was named in the Gartner "2012 Cool Vendors in China" for the benefits it offers businesses in China through its highly experienced experts who support a complete range of technology and solution platforms. The report also highlights Shinetech's unique service guarantees, which make building the migration-R&D factory together with Shinetech a logical choice for Intershop.
"With such a huge and interesting market, Intershop required a partner with the expertise and experience to not only deliver our leading e-commerce platform, but to build specific offerings based on our product to service the Chinese market," said Jochen Moll, Member and Spokesman of the Board of Management, Intershop. "Shinetech Software will help us achieve just that while we continue our expansion internationally."
"Our new partnership opens the door to tremendous growth in Chinese e-commerce, achieving powerful economies of scale by pairing Shinetech's customized product development and integration workforce with Intershop's robust platform," said John Vanderpool, Vice President of Global Operations for Shinetech Software. " Armin Roth, Shinetech's Director, Western Europe, will lead our teams in building Intershop's migration-R&D factory in Shanghai to support the needs of retailers throughout China.""Our strategic plan as Intershop's preferred agent in China for domestic and international migration projects goes beyond viewing the potential of the target market," said Jerry Zhang, President & General Manager of Shinetech Software. "By incorporating our own local talent in this initiative with Intershop, we are creating a solid foundation for sustainable and profitable growth." Notes: *Research conducted by The Boston Consulting Group https://www.bcgperspectives.com/content/articles/retail_consumer_products_worlds_next_ecommerce_superpower/