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New BroadVision 9 Solution Mobilizes And Socializes E-Business

REDWOOD CITY, Calif., Jan. 29, 2013 (GLOBE NEWSWIRE) -- BroadVision, Inc. (Nasdaq:BVSN), a global leader in e-business and social business solutions, today announced the launch of BroadVision 9. The new solution is designed to enable customers to unify e-business with enterprise social networking into one cohesive and robust solution. BroadVision 9 builds on the strength of BroadVision's e-business expertise by adding the Clearvale® enterprise social networking solution to its K2 e-business platform, which includes Personalization for Portals and Transaction Management for e-Commerce, delivering powerful social and mobile capabilities to e-commerce Web sites.

BroadVision 9 will revolutionize e-business 2.0 platforms by seamlessly tying cloud-based relationship management with engagement management.  With BroadVision 9, companies will gain new levels of insights into their organization and how it does business with its customers. The new solution will enable companies to work socially and unlock true business potential by engaging and connecting with customers anytime, with anyone, and on any device. By taking social networking principles and applying these to e-business, companies will have immediate access to information they need to close customer deals, enable people to find new information or resources for a more personalized customer experience, and provide a more transparent environment where accountable business decisions can be made.

BroadVision 9 is designed to help organizations in a wide range of vertical industries including systems integrators, human resources, healthcare, telecommunications, higher education, financial services, marketing, and others. Providing a cost-effective solution with a rapid-time to deployment, BroadVision 9 customers will benefit from:

  • A Flexible and Secure Interface: Connecting with customers in workspaces that are totally private, semi-private, or open gives financial service companies the ability to do business and personally meet the needs of each customer at their most convenient times in a safe, controlled manner regardless of time zones, location, or device
  • Enhanced Customer Service: Social and mobile capabilities make it easier for telecommunication sales teams to discuss and analyze customer questions and comments for more personalized and efficient customer service, often reducing support costs
  • Deeper Brand Loyalty: Keep retail customers engaged with the brand by providing a rich community experience where they can connect, build relationships, share ideas, create content, and learn from one another or invited experts on community blogs, wikis, forums, events, calendars, and polls

"With BroadVision 9, we will be providing companies with a unified mobile and social platform to transform traditional relationship management to engagement management with immediate impact to the bottom line," said Dr. Pehong Chen, Chairman, President, and CEO of BroadVision. "For example, a financial institution can use the solution's flexible infrastructure to conduct separate types of engagement between three different constituencies, namely their clients, internal relationship managers, and third party financial experts. Clients can participate in special communities moderated by the institution or third party domain experts to gain in-depth knowledge or exchange ideas about a host of financial issues or products on an anonymous basis. Meanwhile, the financial institution and its relationship managers have full access to all of the client's questions and preferences, and can follow-up in private and secure individualized communities with personalized services. Moreover, this unified platform enables the financial institution to retain its corporate knowledge and memory of all activities, and thereby achieving superior governance internally and higher customer satisfaction and retention externally."

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