This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

ThePlatform Creates Universal Video Player Service Across IOS, Android™, And Windows®-based Devices

Better Viewing Experience:

  • Leading with HTML5 enables faster video playback than traditional Flash-based players.
  • Dynamic switching between HTML5 and Flash allows videos to quickly render on iOS, Android, Windows 8 devices, and more.
  • The players select the optimal video format and bitrate based on the device, browser and operating system.
  • A simple-to-use console enables companies to create beautiful, customized HTML5 players, in which skins, layout and controls are easily configured, ensuring a consistent experience for all viewers.
  • Sharing features and social media integration allow videos to be distributed instantly across leading social networks such as Twitter, Facebook, and many others. 

Easy and Low-Cost Player Management

  • HTML5-based players enable companies to dedicate less development resources for producing and managing video players than has been traditionally required.
  • mpx automatically associates all the metadata and business policies for content across both HTML5 and Flash players. This means there is no need to create duplicate systems for individual players, unlike other solutions in the market.
  • The Player Service automatically updates with iOS, Android and Windows 8 releases, ensuring that videos are always available.
  • Closed captioning persistence saves and applies your language settings to both HTML5 and Flash, ensuring policy compliance.

Flexible Integration

  • The players enable optimization of advertising for both video on-demand (VOD) and live ad insertion through advertising partners such as FreeWheel, Adobe Auditude, and DoubleClick by Google. 
  • Companies can monitor the quality of their players with real-time and historical reporting tools, and access data on usage, quality of service, and audience engagement through partnerships with Conviva, Google Analytics, Omniture, Comscore, Nielsen, and more. 
  • The players are also compatible with video recommendations engines that can increase time on-site by suggesting what to watch after each video completion.
  • Companies can also utilize an extensive list of hosted plug-ins through the Player Service or build their own custom JavaScript ® plug-in with thePlatform's PDK.

Additional information can be found at www.thePlatform.com.

About thePlatform thePlatform™ is the leading white-label video management and publishing company. Media companies rely on thePlatform as their open, central hub for managing, monetizing, and syndicating billions of professionally produced video views annually. The company's services provide unmatched versatility for designing and supporting video businesses on PCs, mobile, and TV. Customers include: A+E Networks, Cablevision, CBC, Comcast, Cox Communications, E!, the Golf Channel, HIT Entertainment, Liberty Global, NBC Local Media, NBC Sports Regional Networks, Outdoor Channel, Oxygen, Rogers, Shaw Media, Style, Syfy, Time Warner Cable, Travel Channel Media, truTV, USA Network, and numerous others. With more than decade history of service, thePlatform is an independent subsidiary of Comcast based in Seattle, Wash. For more information: www.thePlatform.com.

SOURCE thePlatform

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
2 of 2

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 17,113.54 +61.81 0.36%
S&P 500 1,983.53 +9.90 0.50%
NASDAQ 4,456.0160 +31.3120 0.71%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto
Advertising Partners

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs