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TheStreet Open House

Cambria Suites Expands Into More Major Markets





LOS ANGELES, Jan. 22, 2013 /PRNewswire/ -- Building on a year of great momentum, Choice Hotels International (NYSE: CHH), one of the world's largest hotel companies, today announced two highly notable development agreements for its upscale Cambria Suites brand, as well as major milestones scheduled for the second quarter of 2013. From the Americas Lodging Investment Summit (ALIS) in Los Angeles, the lodging giant demonstrated how the stylish, all new-construction hotel brand continues to expand into highly desirable primary markets. Through agreements with prominent developer O'Reilly Hospitality Management, LLC, travelers can now look forward to checking into Cambria Suites hotels in Phoenix, Arizona and Plano, Texas.

(Photo:  http://photos.prnewswire.com/prnh/20130122/PH46472 )

"Having an industry leader like O'Reilly Hospitality Management sign on for two Cambria Suites hotels right out of the gate this year truly reinforces what we at Choice Hotels already know about the brand: it has a buzz-worthy reputation and boundless potential behind which Choice Hotels and the Cambria Suites team have thrown their full support," said Steve Joyce, president and chief executive officer of Choice Hotels International.  "O'Reilly is a first-rate operator and will help us bring the Cambria Suites experience to guests in even more great markets."

Cambria Suites Phoenix-Desert Ridge will be a four story, 121-room hotel featuring the brand's award-winning design. Guests will enjoy a refreshing outdoor pool and the property's convenient location minutes from businesses such as the Mayo Clinic, 1.2 million square feet of retail at Desert Ridge and the Choice Hotels International Western Corporate Headquarters.

Cambria Suites Plano will be a four story, 129-room hotel. Features unique to this property include 2,400 square feet of meeting space, an outdoor bar and cabanas by the pool. It will be located in the heart of the Legacy office and retail district just north of Dallas, within two miles of 11 Fortune 1000 company offices and corporate headquarters including: Alliance Data, Cinemark Theatres, Dell Services, Dr. Pepper Snapple Group, Ericsson, Frito-Lay, HP Enterprise Services, Huawei, J. C. Penney, Pizza Hut, Rent-A-Center, Traxxas, and Siemens PLM Software.

"We studied a lot of brands and we believe Cambria Suites is well-positioned to make a great impact on the hotel market because of how it has differentiated itself within the upscale lodging segment in everything from design and layout to the F&B concept," says Tim O'Reilly, managing member/chief executive officer of O'Reilly Hospitality Management. "But equally as important, we know the Choice Hotels team is committed to the success of the brand. They have demonstrated that to us by driving substantial RevPAR gains in existing properties, achieving significant growth through new franchises in high visibility markets, investing in sales, marketing and franchisee support, and providing unique financing assistance helpful in today's challenging lending market."

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