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TheStreet Open House

High 5 Casino Becomes Facebook's Fastest Growing Virtual Casino

High 5 Casino benefits from having exclusive access to H5G's unrivaled slot portfolio and the ability to continually produce an abundance of new high-quality games. While High 5 Games partners with various businesses for its land-based distribution, the company has retained online and social rights for the vast majority of its content.

"We know that the future of casino gaming must include social, mobile, and online consideration," said Med Nadooshan, COO of High 5 Games. "We decided to bring a few of our more mature brands to a couple existing social casinos, but we have kept the exclusive rights to our newest and most promising content. Our social and mobile platforms serve as a powerful marketing tool for increased traffic for our partners and the casinos that carry H5G games."

High 5 Games is an independent casino content creator that has built many of the industry's most successful games of the past two decades. It has partnered with companies like WMS and Konami in the past, and it currently distributes its games in regulated markets through Bally Technologies, Playtech, and IGT, although additional partners may be added in 2013. High 5 Games independently distributes its content on social and mobile platforms.

The company's recent social product, High 5 Casino, has received wide praise throughout the industry. At Casual Connect in October, Playsino CEO Brock Pierce highlighted High 5 Casino's rapid rise, saying the bar had risen for social slot games and that High 5 Casino had "the best metrics of anyone I've seen in the space." He credited the application's ability to create an authentic gaming experience without all of the cumbersome pop-ups that had become routine in Facebook games.



High 5 Casino will continue to launch new games on Facebook and mobile platforms in the months ahead. Many of these games will then be launched in land-based and online casinos through one of H5G's valued partners as part of the company's global distribution strategy.

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