The nutrition industry’s most notable business leaders of 2012 have been named in Nutrition Business Journal’s (NBJ) annual Business Achievement Awards issue, published this month. Life Time – The Healthy Way of Life Company (NYSE: LTM) has been awarded with the Management Achievement Award for its courageous leadership endeavor to banish processed and artificial food products from its LifeCafe locations nationwide.
In October, as part of its continued commitment to a healthy way of life, Life Time transformed its LifeCafe menu to feature fresh, clean and healthier food items in all 85 LifeCafe destinations nationwide. The new menu offers pre-prepared, made-to-order and packaged products free of trans fats, bleached flours, and artificial flavors, colors, preservatives and sweeteners and demonstrates an easy, no excuses positive change to nutritious and delicious eating.
“We are honored to have earned Nutrition Business Journal’s (NBJ) Management Achievement Award,” says John Reilly, senior vice president of corporate business. “Being the Healthy Way of Life Company comes with a great responsibility and commitment to our customers. As such, we set out to create an environment full of healthy choices while also setting an example for others whose businesses evolve around feeding America. We are honored to be recognized for our leadership in this space.”
Operating under the mission “If it’s here, it’s healthy,” Life Time has made a commitment to its members and customers, promising clean and confident eating. The LifeCafe menu includes all-natural beef with no added hormones or antibiotics, wild-caught fish, gluten-free Udi’s bread, shakes and smoothies with organic fruit, orange juice and milk and breakfast sandwiches and wraps with organic, cage-free eggs. LifeCafe has also partnered with health-conscious brands to ensure that every drink, energy bar, supplement, snack or other food product sold meets its stringent requirements for healthy eating.