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TheStreet Open House

King.com's Candy Crush Saga Crowned Facebook's Top Game

SAN FRANCISCO and LONDON, Jan. 17, 2013 /PRNewswire/ -- King.com, the leading casual social games company, is delighted to announce that the launch of its most popular games on mobile has accelerated its dramatic growth. King.com has moved to the top of the charts with its hit Candy Crush Saga taking the title of the most popular game on Facebook and attracting more than 9.7 million daily players ( AppData). The game is listed in the top five grossing iPhone and iPad apps in 10 of the top markets as measured by AppAnnie. King.com is also announcing that it has generated over 5 billion monthly game plays across all platforms.

Additionally, King.com now has three games among Facebook's top 10 game apps ( AppData). Pet Rescue Saga (with 3.2M daily players) has just joined Candy Crush Saga and Bubble Witch Saga (3.6M daily players) near the top of the leaderboard. Bubble Witch Saga, launched in September 2011, has been a resident of the top 10 through 2012, demonstrating the enduring popularity of the casual social category. Since Bubble Witch Saga was released on mobile in July 2012, the number of daily active players on the King.com network has grown from 10 million to more than 19 million.

"The transition to moving our popular games to mobile and making the playability both seamless and synchronized across multiple platforms has generated immediate interest from casual games players. We've seen tremendous growth across both social and mobile games charts," said Riccardo Zacconi, co-founder and CEO of King.com. "Learning that Candy Crush Saga has become the most popular game on Facebook is a great start for 2013. We are looking forward to launching more of our Saga titles onto mobile this year."

"In less than 18 months King.com has become the second largest game developer on the Facebook Platform with 70 million monthly active users. They also built what is the most popular game on Facebook right now: Candy Crush Saga, a game played by almost 10 million people every day, on Facebook.com and on mobile. Only a few technology companies in the world have reached so many people so quickly," said Julien Codorniou, head of European gaming partnerships at Facebook. "With further game launches in the pipeline and continued expansion of the company, King.com has become the poster child for the fast-growing European gaming industry."

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