This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Seagram Malt-Based Coolers Now At The Beer Store.

KITCHENER, ON, Jan. 14, 2013 /CNW/ - Brick Brewing Co. Limited (TSX: BRB) today announced some big news for customers at The Beer Store across Ontario. Three great new products, Seagram Wildberry, Classic Lemonade and Iced Lemon Tea, will give people an exciting new choice they don't currently have. "With only a limited selection of flavoured beers, Seagram Wildberry, Classic Lemonade and Iced Lemon Tea will give customers at The Beer Store a genuinely refreshing alternative unlike anything else available in those stores" said Sean Dennis, Director of Marketing, Brick Brewing. "Seagram Wildberry, Classic Lemonade and Iced Lemon Tea are all natural, and made with pure spring water - and are available in 6-can packs for $9.95" added Dennis.

"The Seagram products available at The Beer Store are made with a malt-based alcohol that adds a very pleasant but subtle sweetness" said Russell Tabata, Chief Technical Officer, Brick Brewing. "We wanted to make great-tasting, Classic Lemonade and Iced Lemon Tea - no weird flavour combinations, but more like a family recipe that's been handed down through the generations."

"We had great plans for Seagram Coolers when we completed the acquisition in 2011" offered George Croft, President and CEO of Brick Brewing. "The launch of Seagram Wildberry, Classic Lemonade and Iced Lemon Tea at The Beer Store is part of a broader strategy to win back customers within the channel.  Seagram malt-based coolers represent a huge step forward for our Seagram portfolio. This launch complements all of our Seagram new product activity that's been happening at the LCBO over the last year. Seagram now offers a great family of subtly flavoured, all natural, pure spring water coolers and ciders; and stay tuned because we have more great news to share over the next few months."



1 of 3

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 16,493.37 -69.93 -0.42%
S&P 500 1,925.15 -5.52 -0.29%
NASDAQ 4,352.6390 -17.1340 -0.39%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs