- SAP® mobile apps drive offers to consumer mobile devices through loyalty and promotions and empower store associates and managers with access to data.
- The SAP® POS Data Management application helps retailers upload and analyze point-of-sale (POS) data with speed and precision. By leveraging the power of the SAP HANA® database for in-memory analytics, retailers can gain critical insight into customer buying patterns and behavior to support strategic and operational decisions.
- The SAP® Precision Retailing solution empowers companies to influence consumer behavior at the moment of decision. The solution delivers personalized offers and suggestions in real time to consumers across multiple channels, including mobile devices, in-store kiosks and websites.
- The SAP® Retail Merchandise Planning application drives improved merchandise planning processes using real-time demand-driven forecasting, common data and key performance metrics. The application produces detailed sales projections to define corporate budgets three to five years in advance, allowing retailers to better guard against overstock and shortage scenarios. Simulation of budgeting and big-data forecasting scenarios are performed in real time using SAP HANA.
- The SAP® Retail Promotions application helps retailers plan promotions, forecast performance and create a closed-loop promotions process by integrating with execution systems. The application allows organizations to personalize offers for customers through multiple sales channels, improve service levels and work effectively with supply chain partners. High-volume personalized offers and demand forecasting scenarios are supported using SAP HANA.
Newsbyte: Big News At "Retail's Big Show": SAP Showcases Customers And New Solutions At NRF
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