This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Scholastic To Publish New Multi-Platform Fantasy Adventure Series, Spirit Animals™

NEW YORK, Jan. 10, 2013 /PRNewswire/ -- Scholastic, the global children's publishing, education and media company, and the pioneering publisher of the multi-platform New York Times bestselling The 39 Clues® and Infinity Ring® series, continues to innovate with the publication of SPIRIT ANIMALS™, a new fantasy adventure series for readers ages 8-12. The multi-author series launches worldwide on September 10, 2013, and will be led by #1 New York Times bestselling author Brandon Mull who will pen the first book, Wild Born, and create the story arc. The second book in the series will be written by #1 New York Times bestselling author Maggie Stiefvater and will be published in January 2014. Additional authors and publication dates will be announced at a later date. Combining epic storytelling through seven books linked with a dynamic online game, Spirit Animals is Scholastic's first foray in the fantasy genre in its groundbreaking multi-platform publishing program.

(Logo: (Logo:

Spirit Animals centers around the fantasy world of Erdas where children who come of age go through a ritual to determine if they have a "spirit animal," a rare bond between human and beast that bestows great powers to both. In this breakthrough series, four children from different cultures undergo an annual ritual and discover that they have been chosen for a greater destiny. Each book in the series will unlock expanded gameplay on the immersive Spirit Animals online game site. The role-playing online game—available through any web browser—will allow kids to customize their own unique heroes, choose their spirit animals, and go on quests to help save the world of Erdas.

"With Scholastic's latest entry into multi-platform, readers are transported into a whole new fantasy realm with Spirit Animals," said Ellie Berger, President, Scholastic Trade. "Spirit Animals has a compelling premise, a relatable cast of multi-cultural characters, magnificent animals, and a vibrant online game—this is 21st century storytelling at its best. We cannot be more excited about introducing this epic series to kids everywhere."

About Spirit Animals Four children separated by vast distances all undergo the same ritual, watched by cloaked strangers. Four flashes of light erupt, and from them emerge the unmistakable shapes of incredible beasts – a wolf, a leopard, a panda, a falcon. Suddenly the fates of these children – and the world – have been changed forever. Enter the world of Erdas, where every child who comes of age must discover if they have a spirit animal, a rare bond between human and beast that bestows great powers to both. A dark force has risen from distant and long-forgotten lands, and has begun an onslaught that will ravage the world. Now the fate of Erdas has fallen on the shoulders of four young strangers . . . and on you. Part engrossing book series, part action role-playing game, readers will create their own characters online to discover their spirit animal and join the adventure.

About Brandon Mull Brandon Mull is the author of the New York Times, USA Today, and Wall Street Journal bestselling Beyonders and Fablehaven series. The Los Angeles Times praised Beyonders saying, "Mull elevates the genre." Mull currently resides in Utah, with his wife and four children. For more information, visit

About Maggie Stiefvater Maggie Stiefvater is the #1  New York Times bestselling and award-winning author of The Shiver Trilogy, The Scorpio Races, and The Raven Boys. USA Today called Stiefvater "[a] master storyteller." Stiefvater resides in rural Virginia with her husband and two children. For more information, visit

About The 39 Clues® and Infinity Ring ® Scholastic, the pioneering force in multi-platform publishing, broke new ground in September 2008 with the launch of The 39 Clues, which combined books, collectible cards, and an online game, and was the first series of its kind in the publishing industry. The phenomenally popular franchise maintains a massive global following with readers in all 50 states and 191 countries. There are currently more than 15 million copies in print worldwide for The 39 Clues series and more than 2 million registered users for the online game. Scholastic recently announced the expansion of the series with The 39 Clues: Unstoppable, a spin-off cycle launching in October 2013. In August 2012, Scholastic also launched Infinity Ring, a multi-platform time travel adventure series for readers ages 8-12. Two books in the Infinity Ring series have been released to date, both of which are New York Times bestsellers.

About Scholastic Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology and related services and children's media. Scholastic creates quality books and ebooks, print and technology-based learning materials and programs, magazines, multi-media and other products that help children learn both at school and at home.  The Company distributes its products and services worldwide through a variety of channels, including school-based book clubs and book fairs, retail stores, schools, libraries, on-air, and online at

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free


Chart of I:DJI
DOW 17,084.49 +33.74 0.20%
S&P 500 2,013.43 +15.91 0.80%
NASDAQ 4,830.47 +19.6820 0.41%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs