"In 2010 I ran the Chicago Marathon after previously running two, half-marathons," Scott said. "That's when the idea came to me. I thought, what if I run 12 marathons and get 12 times the exposure for the fight against Choroideremia, and it was a chance to raise 12 times the money."
The 2013 ALLSTATE LIFE INSURANCE SM LOS ANGELES 13.1 MARATHON ® AND 5K Registration is open for the Allstate Life Insurance SM Los Angeles 13.1 Marathon® and 5K on Sunday, Jan. 13. More than 4,500 runners will run the streets of the South Bay at the Allstate Life Insurance SM Los Angeles 13.1 Marathon®, starting at Rose Avenue on the Venice Boardwalk and ending on the shores of the Pacific at the end of Culver Boulevard in Playa Del Rey.
Runners will celebrate finishing the event with friends and family at the Michelob Ultra Finish Line Festival. Live entertainment, food and refreshments, including the Michelob Ultra beer garden, will highlight festivities. Participants will also be able to donate their running shoes through a special partnership between Allstate and non-profit Give Your Sole (giveyoursole.org), to provide moderately-worn athletic shoes to the Los Angeles-area homeless community.
Allstate Life Insurance SM 13.1 Marathon® is the series of half marathons serving some of America's top running communities with stand-alone half marathon events. The Los Angeles stop will kick-off the 2013 calendar for the series. Following the Los Angeles race will be events in Miami Beach ( March 9), New York City ( March 23), Chicago ( June 8), Boston (September), Atlanta (October), Dallas ( October 26) and Fort Lauderdale (November 10). For more information, please visit www.131losangeles.com.About Allstate ® : The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate ®" slogan, Allstate ® is reinventing protection and retirement to help nearly 16 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate ® insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate ® exclusive financial representatives in the U.S. and Canada, as well as via www.allstate.com and 1-800 Allstate ®. As part of Allstate's commitment to strengthen local communities, The Allstate Foundation, Allstate ® employees, agency owners and the corporation provided $28 million in 2011 to thousands of nonprofit organizations and important causes across the United States. Media Contact: Don Franken (office)(310) 342-0260/(cell) (310) 962-3297 firstname.lastname@example.org SOURCE Allstate Life Insurance 13.1 Marathon and 5K