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NEW YORK and
Jan. 9, 2013 /PRNewswire/ -- Leading global communications consultancy
Ketchum today announced its acquisition of
Capstrat, a top independent firm based in the
Research Triangle Park area of
Raleigh, N.C. The move significantly expands Ketchum's presence in the
Southern United States, which currently includes offices in
Miami, while Capstrat's expertise in public affairs, healthcare, energy and technology adds greater depth to Ketchum's client offer. For Capstrat, joining Ketchum enables them to provide global solutions and greater diversity of services for their multi-national clients.
Capstrat's corporate public affairs offering will join Ketchum's international public affairs network, which currently has centers in
Washington, D.C., New York, London, Brussels,
Moscow, Mumbai and
Hong Kong. Capstrat also has strength in other areas of strategic importance that are complementary to Ketchum, including creative, social media and analytics. Capstrat has a diverse client base across the healthcare, energy, technology and professional services industries.
PRWeek's Agency of the Year in 2012, Ketchum has completed a number of strategic mergers and acquisitions that have added greater depth, reach and new areas of specialization to the agency.
"This acquisition is another important milestone in Ketchum's strategic growth plan. We are excited to bring our two firms together to meet clients' business objectives. Through our partnership with Capstrat, we are not only adding expertise, but more importantly, we are adding incredible talent to the agency," said
Rob Flaherty, CEO of Ketchum.
Capstrat will continue operating under its current brand, led by CEO and founder
Ken Eudy, as part of Ketchum's North American operations.
"Ketchum and Capstrat share very similar cultures and priorities. Ken and his leadership team have built a successful agency focused on blending strategy and creativity, attracting and growing the best talent, building longstanding client relationships through superior service, and a deep commitment to corporate social responsibility. We look forward to working together," said
Rob Lorfink, president and chief operating officer of Ketchum.
Eudy said, "This is an exciting time for Capstrat. I see great potential for our clients and colleagues as we become part of the Ketchum network. Our stakeholders will benefit from the depth of talent, extraordinary commitment to employee development, and broad geographic reach that Ketchum offers. I can't wait to be an active contributor to the network, as well."