Each page is 100% brand-owned content and distributed across Touchstorm's Earned Media Network, which comprises of top publishers, niche verticals, mobile, VOD and bloggers. Arena is built in compliance with IAB standards, and provides an easy-to-use dashboard to measure and monitor performance.Arena was developed in response to growing industry demand and the introduction of new video formats, all requiring specific distribution mediums. Arena equips brands and publishers with a solution to navigate this evolving landscape and achieve the reach, engagement and conversion needed to deliver ROI in content marketing campaigns. Arena also provides a significant monetization opportunity for Publishers by giving them additional inventory through its revenue-sharing program.
Touchstorm Launches First Distribution Vehicle For Hybrid Video
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