The ad premieres on ESPN and will also air on local stations across the state of Alabama. Online, the spot will be posted on YouTube, CokeZero.com and MyCokeRewards.com, with links across a variety of digital and social media, including Facebook, Twitter, and Alabama fan websites. Locally, Coke Zero will salute the University of Alabama’s championship achievement with commemorative packaging and other celebration activities and communications.“Coke Zero has been celebrating college football all season long and enhancing the everyday football experience for fans,” said McMillan. “This new Coke Zero ad saluting Coach Saban is a great way to wrap up the season and remind people everywhere why their passion for the sport – and ours -- never wanes.”
Coke Zero Salutes Coach Nick Saban With Commercial Celebrating What’s Possible
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