Jan. 8, 2013
/PRNewswire-FirstCall/ -- Qualcomm Incorporated (NASDAQ: QCOM) today announced that its subsidiary, Qualcomm Labs, Inc., and FanVision Entertainment LLC, a leading media, entertainment and technology company, have signed a marketing and technical cooperation agreement. Under this multi-year agreement, Qualcomm Labs will promote FanVision's market-leading in-venue broadcast service in conjunction with Qualcomm Labs' LTE Broadcast middleware software. The two organizations will focus on expanding the availability of FanVision's live in-venue content delivery platform by leveraging the benefits of emerging LTE Broadcast networks using Qualcomm Labs' LTE Broadcast middleware software. Furthermore, with respect to LTE Broadcast, FanVision will offer exclusively its "in-venue" broadcast service on, as well as exclusively license its patents in connection with, terminals utilizing Qualcomm Labs' LTE Broadcast Middleware.
"We are pleased to be working with Qualcomm Labs. Its industry leading LTE Broadcast middleware will help bring to life the rich new experiences observed in our portfolio of patents; while the technology represents a powerful change in enabling our business model," stated
, president and chief executive officer, FanVision. "Offering FanVision service over LTE Broadcast networks will expand our services and related consumer experience leveraging the benefits of these advanced network capabilities. This agreement with Qualcomm Labs builds on our successful activities in the US and
with major sports entities for delivering rich content to mobile devices in venues."
LTE Broadcast is a resource-efficient, scalable solution for delivery of high-bandwidth, high-demand live, premium and software content. The platform has the potential to significantly reduce mobile operators' costs by allowing them to optimize content and software distribution over LTE networks by using broadcast principles. Once the platform is implemented, mobile operators can dynamically increase network capacity during peak demand occasions, such as high-density live events like stadium sports, music concerts and other live events.