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TheStreet Open House

CSR Drives Bluetooth® Smart Innovation At CES 2013 With Turnkey Product Solutions

Stocks in this article: CSRCSRE

CSR plc (LSE: CSR; NASDAQ: CSRE) extended its leadership in Bluetooth® low energy technology today by introducing a collection of turnkey hardware and software solutions, based on the CSR µEnergy® platform, that OEMs and ODMs can customise to rapidly develop new and innovative Bluetooth Smart fitness, smart home and human interface products. Private demonstrations of these solutions include a smart LED lighting display featuring the integrated CSR µEnergy Bluetooth Smart platform that not only allows intuitive drag-and-drop control from an iPad® app, but also opens the door to enabling other Bluetooth Smart Ready systems throughout the home to control lighting, providing a more compelling user experience.

“CSR continues to drive innovation in Bluetooth low energy technology with compelling solutions that promote its rapid expansion into a broad range of Bluetooth Smart and Bluetooth Smart Ready products,” said Paul Williamson, Director of µEnergy products at CSR. “Key to our success in this market is our development of the kinds of turnkey hardware and software solutions we are demonstrating at CES that our customers are using to rapidly develop custom designs and bring their products to market quickly and cost effectively.”

Smart LED Lighting Control

CSR worked closely with PhotonStar LED Group plc, a British designer and manufacturer of smart LED lighting solutions, to create one of the most compelling demonstrations of how CSR µEnergy solutions enable smartphones, tablets and other smart devices to control systems throughout the smart home.

On its own, the advanced PSL LED lighting system is dimmable and colour tuneable. The addition of a CSR1000™ Bluetooth low energy chip massively increases the flexibility and intelligence of the lighting system by enabling lamps to be controlled individually or in groups using a CSR-developed iPad app which allows the creation of one-touch buttons to adjust the lighting in a room or portion of a room for reading, dining or watching movies, for example. Beyond this, the demonstration shows how easily control can be given to other smart devices in the home, such as enabling a smart media centre to automatically dim the lights in a home theatre when a movie starts or an alarm system to vary lighting throughout the home to deter intruders.

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