CSR plc (LSE: CSR; NASDAQ: CSRE) will be giving attendees at the International CES 2013 conference and exhibition a private preview of its forthcoming wireless sound bar platform reference design, demonstrating a fully integrated and scalable hardware and software system that provides consumer electronics OEMs a fast, flexible and cost-effective path to producing a range of next-generation sound bar products. The design achieves substantial competitive advantages by offering all the platform components – CSR MAPX™ audio SoC, Bluetooth® wireless SoC and sophisticated integrated system software – from a single source, and signals the company’s move to capture the nascent sound bar market.
“With our family of pin and software-compatible MAPX multimedia application processors, OEMs will be able to leverage common solution platforms to develop a variety of sound bar products and bring them to market faster and with lower risk,” said Anthony Murray, SVP Business Group at CSR. “CSR is a leader in the industry with a fully integrated hardware and software sound bar solution that gives customers extensive control over the audio processing chain, Bluetooth® streaming, user interface and audio I/O routing without them having to undertake a substantial software development effort, allowing them to deliver quite complex, highly differentiated sound bar products readily and quickly.”
According to a recent report  from Portland, Oregon-based Quixel Research, sound bars are one of the bright spots in the home entertainment market, racking up Q2 2012 U.S. sales of $200 million, 75 percent above 1Q2012 sales and more than doubling year over year.
The invitation-only demonstration at the CES 2013 show will highlight how the highly integrated MAPX 7-series media application processor and CSR8600™ Bluetooth audio platform can be combined to create a 2.1 channel sound bar home audio system that provides standard-definition audio decoding and processing for HDMI sources, in addition to wireless high-fidelity audio streaming over Bluetooth using the CSR aptX® audio codec when connected to smartphones, tablets and other mobile devices.The CSR sound bar platform being demonstrated is the first to provide all the wireless connectivity from a single chip, employing a CSR8600 family Bluetooth device to not only allow smartphones, tablets and other Bluetooth enabled devices to stream high-quality audio wirelessly to the sound bar, but also to simultaneously provide low-latency wireless connectivity for the remote subwoofer. This eliminates the need for an additional proprietary radio module, antenna and other components traditionally used in the sound bar for the subwoofer channel, significantly reducing complexity and the potential for interference between the two radios, while also optimising costs. Further, Bluetooth® Smart Ready capabilities provided by the CSR8600 Bluetooth audio platform allows the use of point-anywhere wireless remote controls, as well as mobile device apps for controlling the sound bar and providing the best user experience.
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