This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Google Remains The #1 Internet Marketing Fact Of Life; Cyberset Clients Thrive Under The Reign Of The Non-Evil Empire

LOS ANGELES, Jan. 4, 2013 /PRNewswire/ --  Internet marketing company Cyberset has focused much of its efforts on Google since its inception. That direction has now been bolstered by the January 3 decision by the Federal Trade Commission (FTC) not to pursue antitrust action against the rapidly growing search engine giant, which famously uses the phrase "Don't be Evil" as its internal slogan. Clearly, the FTC's choice has profound consequences for Internet marketing; Google's ranking as the most powerful marketing tool since the invention of mass communications remains intact.

The lack of action from the FTC means that Google will be able to continue putting its websites into favorable positions on search results. It also means that it's more incumbent than ever on businesses to ensure that they rank high enough on Google searches that potential customers will be able to find them. Cyberset has always focused a large portion of its Internet marketing services on Google, and the results for clients have been consistently outstanding.

Cyberset project manager Mike Pearl is quick to point out the importance of harnessing the immense power of Google.  "'Xerox' was once synonymous with photocopying; now 'to Google' is probably the most common verb people use to describe a web search. Google itself is just plain ubiquitous when it comes to searching for something on the Internet, with over 65 percent of searches being conducted through it. That's compared to 15.5 percent for a strong competitor like Yahoo!," Mr. Pearl noted.

"A couple of decades ago, people who were looking for the services of a particular sort of business would automatically crack open the yellow pages of the phone book. Businesses would give themselves names starting with an 'A' so they would be at or near the top of its section of the phone book. Now, it's all about decoding Google's algorithms. Obviously, getting your company to the top of the most common web searches for your product or service is considerably more complex than just naming yourself 'A-1 Plumbing' or 'Aardvark Construction,'" Mr. Pearl said.

1 of 2

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 16,943.81 +28.74 0.17%
S&P 500 1,967.57 +2.89 0.15%
NASDAQ 4,415.49 +19.2860 0.44%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto
Advertising Partners

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs