PALM SPRINGS, Calif.
Jan. 4, 2013
/PRNewswire/ -- Mercedes-Benz and
's elite actors and actresses are ushering in the 2013 awards season this weekend at the 24
Annual Palm Springs International Film Festival. As the official vehicle, Mercedes-Benz is sponsoring the annual awards gala and an array of spectacular films from
January 3-14, 2013
The highlight of the festival is the annual Awards Gala on
, where celebrity presenters and honorees include,
and David O'Russell. The gala hosted at the
Convention Center, is featuring
's top talent in addition to Mercedes-Benz luxury vehicles for presenters and honorees as they make their red carpet arrivals.
"As the kick-off to the glamorous awards season, Mercedes-Benz is delighted to be the official vehicle and sponsor of the
International Film Festival." said
, regional marketing manager for Mercedes-Benz. "Alongside Hollywood's most notable talent and phenomenal films, Mercedes-Benz can highlight its latest vehicle innovations and cutting-edge design for those that want the best in automotive luxury."
Mercedes-Benz vehicles are already a choice for many of
's top talent. Actors and actresses such as
drive Mercedes-Benz luxury eco-friendly vehicles, which offer safety, technology and style without compromising luxury.
Throughout the festival, Mercedes-Benz is displaying several 2013 models including the SL63 AMG, SLS AMG Roadster, S63 AMG, E350, SL550, C250 Coupe and GLK350 SUV.