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PALM SPRINGS, Calif.,
Jan. 4, 2013 /PRNewswire/ -- Mercedes-Benz and
Hollywood's elite actors and actresses are ushering in the 2013 awards season this weekend at the 24
th Annual Palm Springs International Film Festival. As the official vehicle, Mercedes-Benz is sponsoring the annual awards gala and an array of spectacular films from
January 3-14, 2013.
The highlight of the festival is the annual Awards Gala on
January 5th, where celebrity presenters and honorees include,
Ang Lee and David O'Russell. The gala hosted at the
Palm Springs Convention Center, is featuring
Hollywood's top talent in addition to Mercedes-Benz luxury vehicles for presenters and honorees as they make their red carpet arrivals.
"As the kick-off to the glamorous awards season, Mercedes-Benz is delighted to be the official vehicle and sponsor of the
Palm Springs International Film Festival." said
Jill Martinette, regional marketing manager for Mercedes-Benz. "Alongside Hollywood's most notable talent and phenomenal films, Mercedes-Benz can highlight its latest vehicle innovations and cutting-edge design for those that want the best in automotive luxury."
Mercedes-Benz vehicles are already a choice for many of
Hollywood's top talent. Actors and actresses such as
Natalie Portman and
Bryan Cranston drive Mercedes-Benz luxury eco-friendly vehicles, which offer safety, technology and style without compromising luxury.
Throughout the festival, Mercedes-Benz is displaying several 2013 models including the SL63 AMG, SLS AMG Roadster, S63 AMG, E350, SL550, C250 Coupe and GLK350 SUV.