This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration. Need a new registration confirmation email? Click here
PVH Corp. (NYSE: PVH) announced today new marketing partnerships for its
IZOD brand with two PGA Tour players: two-time Tour winner Scott Piercy and fourth-year Tour pro Spencer Levin. As part of the agreements, Piercy and Levin will wear
IZOD Golf apparel on course beginning in January 2013. They join reigning U.S. Open champion Webb Simpson as ambassadors on Team
“We are thrilled to welcome these outstanding players to Team
IZOD,” said Mike Kelly, Executive Vice President of Marketing for PVH Corp. “Having three accomplished players on Tour – Webb, Scott and Spencer – each of whom embodies the colorful and youthful spirit of the brand is very exciting for
IZOD. Further, we are pleased to bring consumers the opportunity to buy the looks worn by our team of golfers at our various retail partners.”
Simpson, whose multi-year partnership with
IZOD was announced in September, Piercy and Levin will compete together for the first time in 2013 at the Sony Open in Honolulu on January 10
th. Each of the players will wear
IZODGolf shirts with the brand’s logo present on the left chest and center back, along with
IZOD Golf pants and belts.
Further, the group will be featured across
IZOD’s website and social media channels. In tandem with the players wearing
IZOD Golf apparel over the course of the season, consumers can purchase the latest styles at participating national retailers in the U.S.
“I am really excited to be working with the
IZOD team,” said Piercy. “The team of designers put together a wide variety of colorful looks that balance performance, style and comfort. I am looking forward to a great season.”
“To have the opportunity to be outfitted by an iconic brand like
IZOD is great,” said Levin. “To have them behind me at this point in my career means a lot, and I know that I will look and feel my best on the course as the season gets underway.”
Ranked No. 42 in the world, Piercy has two PGA Tour titles – the 2012 RBC Canadian Open and the 2011 Reno-Tahoe Open. Levin finished third at the 2012 Waste Management Phoenix Open and second at the 2011 Mayakoba Golf Classic.