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TD Bank Says It's Time To Bank Human, Again

Messaging throughout all engagement channels will focus on communicating the humanizing experience offered to TD Bank, America's Most Convenient Bank, customers through storytelling. At TD Bank stores, customer vignettes will be featured on LCD screens showing proud customers sharing why they love TD. The videos will also be found on YouTube and the micro site. Soon in New York City, consumers will find an interactive online map of store locations featuring TD employees offering directions and other information.

Additional campaign elements will be integrated across other platforms such as social media and public relations.

To learn more about TD Bank, America's Most Convenient Bank, stop by a store, visit us at www.tdbank.com, find us on Facebook at www.facebook.com/TDMoneyLoungeUS or on Twitter at www.twitter.com/TDBank_US.

About TD Bank , America 's Most Convenient Bank ® TD Bank, America's Most Convenient Bank, is one of the 10 largest banks in the U.S., providing nearly 8 million customers with a full range of retail, small business and commercial banking products and services at nearly 1,300 convenient locations throughout the Northeast, Mid-Atlantic, Metro D.C., the Carolinas and Florida. In addition, TD Bank and its subsidiaries offer customized private banking and wealth management services through TD Wealth ®, and vehicle financing and dealer commercial services through TD Auto Finance. TD Bank is headquartered in Cherry Hill, N.J., and Portland, Maine. To learn more, visit www.tdbank.com. Find TD Bank on Facebook at www.facebook.com/TDMoneyLoungeUS and on Twitter at www.twitter.com/TDBank_US.

TD Bank, America's Most Convenient Bank, is a member of TD Bank Group and a subsidiary of The Toronto-Dominion Bank of Toronto, Canada, a top 10 financial services company in North America. The Toronto-Dominion Bank is one of the few banks in the world rated Aaa by Moody's and trades on the New York and Toronto stock exchanges under the ticker symbol "TD." To learn more, visit www.td.com.

SOURCE TD Bank

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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