This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Smart Balance, Inc. Announces Name Change To Boulder Brands, Inc.

Change in NASDAQ Ticker to "BDBD"
Boulder Brands, Inc. Logo

Relocation of Principal Corporate Office to Boulder, CO, in Summer of 2013

BOULDER, Colo., Jan. 2, 2013 (GLOBE NEWSWIRE) -- Smart Balance, Inc. (former Nasdaq:SMBL) today announced it has changed its name to Boulder Brands, Inc. (Nasdaq:BDBD). As previously disclosed, the name change to Boulder Brands, Inc. was implemented to better reflect its recent transformation to a company with multiple brands, including a strong leadership position in the Natural Foods industry. The Company's brands consist of Smart Balance®, Udi's®, Glutino®, Earth Balance® and Best Life®. As part of the name change, the Company's website and e-mail domain will change to and the Company's shares will be traded under the symbol "BDBD". Also announced, the Company will move its primary corporate offices to Boulder, CO, in the summer of 2013.

Commenting on the name change and principal corporate relocation, Steve Hughes stated, "Our mission is to become the leading health and wellness company by building out and acquiring natural brands. With our natural brands - Udi's, Glutino, and Earth Balance - expected to represent greater than 50% of net revenue in 2013, we are a more diversified growth company. The decision to change our corporate name to Boulder Brands, Inc. simply completes our evolution, from when the company was founded as Boulder Specialty Brands in 2005. We are delighted to move our principal corporate offices to Pearl Street in downtown Boulder this summer. Boulder, CO, known as 'the Silicon Valley of Natural Foods' is home to many natural food companies and retailers, and Boulder Brands, Inc., will certainly both benefit from and also have a positive impact on the community."

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.24 0.00%
FB $117.81 0.00%
GOOG $701.43 0.00%
TSLA $211.53 0.00%
YHOO $36.94 0.00%


Chart of I:DJI
DOW 17,660.71 +9.45 0.05%
S&P 500 2,050.63 -0.49 -0.02%
NASDAQ 4,717.0940 -8.5450 -0.18%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs