In February 2013, Lowe’s Creative Ideas magazine will celebrate 15 years of redefining home improvement. Since its launch in 1998, the magazine has had one of the largest circulations for a free publication in the nation and now has a top-rated free iPad app in the iTunes Newsstand, a robust Pinterest following and more than 1,000 how-to videos available online at YouTube.com/Lowes.
By providing authentic inspiration and helping real homeowners build their do-it-yourself confidence, Lowe’s Creative Ideas has helped differentiate Lowe’s as an affordable décor destination.
Top 5 DIY Projects
With the New Year quickly approaching, the Lowe’s Creative Ideas editorial team selected its five favorite projects from past issues to help inspire do-it-yourselfers in 2013 to make stylish, smart and clever updates throughout their homes, regardless of time or budget.1. Painted front mat2. Backyard pergola3. Terrariums4. Lemonade stand5. Vertical gardens Top 5 How-to Videos In addition to finding home improvement inspiration in Lowe’s Creative Ideas, consumers regularly turn to how-to videos for advice and information. In 2012, the most popular how-to videos on Lowes.com included: 1. How to install a paver patio2. How to prep for a ceramic or porcelain floor3. How to build a deck4. How to build an outdoor fire pit5. How to install laminate floors For more ideas and tips that will make your home’s New Year’s resolutions last, visit Lowes.com/subscribe. Inspirational project ideas from the magazine also can be found on the Lowe’s Creative Ideas Pinterest boards and in Spanish at Facebook.com/LowesIdeasCreativas. ABOUT LOWE’S With fiscal year 2011 sales of $50.2 billion, Lowe’s Companies, Inc. is a FORTUNE ® 100 company that serves approximately 15 million customers a week at more than 1,745 home improvement stores in the United States, Canada and Mexico. Founded in 1946 and based in Mooresville, N.C., Lowe’s is the second-largest home improvement retailer in the world. For more information, visit Lowes.com.