Bowl Localizes Support in Bay AreaFans will not only be able to witness a competitive matchup on the football field, they will also be able to help make a difference by attending on game-day. For every bowl game ticket purchased, the Kraft Fight Hunger Bowl will donate one meal to the San Francisco Food Bank, Glide Memorial Church and St. Anthony's Dining Room. As in years past, players and coaches from Navy and Arizona State University also plan to volunteer at Bay Area food pantries in the days leading up to the bowl game.
"With numerous hunger-awareness activities planned for the players during their stay in
, we are committed to helping alleviate hunger in the Bay area," said
, Kraft Fight Hunger Bowl Executive Director. "Allowing players an opportunity to volunteer in an extremely deprived part of the city is unique to our game and authentic to our mission to make a positive impact on our community."
For more information about the Kraft Fight Hunger Bowl, visit KraftBowl.org.
ABOUT KRAFT FOODS GROUP
Kraft Foods Group, Inc. (NASDAQ: KRFT) is
's fourth largest consumer packaged food and beverage company, with revenues of approximately
in 2011. Launched as a public and independent company on
Oct. 1, 2012
, the new Kraft has the spirit of a startup and the soul of a powerhouse. The company has an unrivaled portfolio of products in the beverages, cheese, refrigerated meals and grocery categories. Its iconic brands include
Kraft's 25,000 employees in the U.S. and
have a passion for making the foods and beverages people love. Kraft Foods Group is a member of the Standard & Poor's 500 index. For more information, visit and
ABOUT MONDELEZ INTERNATIONAL
Mondelez International, Inc. (NASDAQ: MDLZ) is a world leader in chocolate, biscuits, gum, candy, coffee and powdered beverages. The company comprises the global snacking and food brands of the former Kraft Foods Inc. following the spin-off of its North American grocery operations in October 2012. Mondelez International's portfolio includes several billion-dollar brands such as
powdered beverages and
gum. Mondelez International has annual revenue of approximately
and operations in more than 80 countries. Visit
ABOUT SAN FRANCISCO BOWL ASSOCIATION
The not-for profit association has been the driving force behind the Bowl game since its inception in 2002. In that time, the game, played at
's AT&T Park, has generated over
in economic benefit for the City and County of
. Several of college football's most storied programs have already participated in the contest, formerly known as the Emerald Bowl. They include onetime national champions
. The 2009 game between
was at the time ESPN's third-most-watched college football bowl game ever. For more information, visit
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SOURCE Kraft Foods Group