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TheStreet Open House

Consumer Staples Stocks Are Holiday Laggards

Stock quotes in this article: K, KMB, KO, PEP, PG

General Mills (GIS) ($41.00): Set a multi-year high at $41.88 on Dec. 19. The stock is rated buy, is 0.4% overvalued and has a reasonable trailing 12 months P/E of 15.8. The daily chart is negative with the 50-day and 200-day SMAs at $40.35 and $39.24. The weekly chart shifts to negative with a close this week below the five-week MMA at $40.69. My quarterly value level is $40.34 with a weekly risky level at $41.33.

Kellogg (K) ($56.14): Set its 2012 high at $57.21 on Dec. 12. The stock is rated buy, is 3.9% overvalued and has a reasonable trailing 12 months P/E of 16.5. The daily chart is neutral with the 50-day and 200-day SMAs at $54.42 and $51.56. The weekly chart is overbought with the five-week MMA at $55.19. My quarterly value level is $54.03 with a weekly risky level at $57.57.

Kimberly-Clark (KMB) ($83.79): Set a multi-year high at $88.25 on Aug. 3. The stock is rated buy, is 3.9% overvalued and has a reasonable trailing 12 months P/E of 16.1. The daily chart is negative with the 50-day and 200-day SMAs at $85.11 and $81.95. The weekly chart remains negative with a close this week below the five-week MMA at $84.76. My annual value level is $80.29 with a quarterly pivot at $83.54 and weekly risky level at $86.94.

Coca-Cola (KO) ($36.73): Set a multi-year high at $40.67 on July 31. The stock is rated buy, is 7.6% undervalued and has a slightly elevated trailing 12 months P/E of 18.5. The daily chart is negative with the 50-day and 200-day SMAs at $37.24 and $37.72. The weekly chart shifts to negative with a close this week below the five-week MMA at $37.29. My semiannual value level is $29.30 with a semiannual pivot at $36.63 and weekly risky level at $37.39.

Pepsico (PEP) ($69.43): Set a multi-year high at $73.66 on Aug. 27. The stock is rated buy, is 4.6% overvalued and has a reasonable trailing 12 months P/E of 16.9. The daily chart is negative with the 50-day and 200-day SMAs at $69.59 and $69.18. The weekly chart shifts is neutral with a close this week below the five-week MMA at $69.79. My quarterly value level is $68.44 with weekly risky level at $70.20.

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