Crocs, Inc. (NASDAQ: CROX) is celebrating its fifth year of giving back through the company’s corporate social responsibility program, Crocs Cares℠. The program, launched in 2007, seeks to provide happy and healthy feet to children and families around the world. Since its inception, Crocs Cares℠ has donated more than three million pairs of shoes to communities in need in more than 40 countries around the world. This equates to more than one pair of shoes donated each minute.
“Giving back has always been an important part of the Crocs culture, and something we greatly value as an organization,” said John McCarvel, Crocs president and chief executive officer. “We are proud of the difference we have made through Crocs Cares during the past five years, but recognize that our work is far from over. We look forward to expanding our efforts in future years to continue to help those in need.”
Crocs proudly partners with a variety of global non-profit organizations, including Feed The Children, UNICEF, Brothers Brother Foundation, World Emergency Relief and Global Aid Network, to help ship and distribute shoes to those in need, both abroad and within the U.S. The company also works with a number of local organizations around the world to help identify and coordinate local shoe donations. Many of these organizations consider Crocs™ shoes a ‘perfect shoe’ for those in developing parts of the world and following natural disasters because they are lightweight, don’t absorb water and provide basic protection from harsh environmental elements.
“Crocs has been a valued partner for Feed The Children for a number of years, and the difference their donations make in the lives of children is immeasurable,” said Feed The Children spokesperson Tony Sellars. “The shoes they provide around the world help protect the foot from infections and diseases that rob children of vital nutrients. Domestically, the gift of Crocs shoes allows parents to provide a basic need for their children that they might otherwise be unable to afford.”