Unilever announced today that in 2012 they donated nearly $850,000 and 3 million pounds of product to Feeding America, the nation's leading hunger-relief organization, to help those who are struggling with hunger. The financial contribution comes from joint cause marketing programs and support from the Unilever United States Foundation.
A Mission Partner of Feeding America, Unilever, maker of some of America’s best loved brands, has contributed more than 20 million pounds of product over the past five years, including food and personal care items like Dove, Suave and Lipton, as well as $2.7 million to help Feeding America provide more food to people in need.
“Unilever is committed to fighting hunger in the US and improving the lives and wellbeing of the people in communities where we work and live. Our long-standing partnership with Feeding America underscores this commitment and supports Unilever’s Sustainable Living Plan,” said Jonathan Atwood, Vice President, Sustainable Living and Corporate Communications for Unilever. Atwood added, “A number of our employees are volunteering at local food banks and donating to Unilever’s company-wide food bank drive which was held across three office locations and 23 manufacturing sites.”
Unilever has contributed to Feeding America through a variety of national cause-related marketing campaigns supported by notable Unilever brands including Hellmann’s, Ragu and Knorr. Currently, Unilever is supporting Feeding America through its Cross Off Hunger campaign helping to donate 2 million meals to Feeding America and raising awareness of items needed at local food banks. To learn more about the campaign and how you can make a difference, visit MakingLifeBetter.com.In addition, The Unilever US Foundation is supporting Feeding America’s child hunger programs and providing food to children who may be facing hunger in communities where Unilever employees work and live. The Foundation is reaching children at times when they are most in need: in the summer, afterschool, at home, and over weekends and during school vacations. In 2012, the Unilever US Foundation helped support Feeding America’s child hunger programming by donating $225,000 with a portion of this gift providing 10, $20,000 grants to member food banks, enabling them to start, sustain or expand their child hunger-relief programs including Kids Cafe, BackPack, Afterschool Snack, School Pantry and the Summer Food Service Program.
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