“Collectively, we have the power to help deliver an AIDS-Free Generation,” said Wendy Clark, Senior Vice President of Integrated Marketing Communications, The Coca-Cola Company. “We feel that (THRED) is a great way to capture attention and one that gives everyone the opportunity to contribute their time, money and networks to help end the transmission of HIV from mothers to their babies by 2015.”The (THRED) App is available for free on the App Store for iPhone, iPad and iPod touch or at www.itunes.com/appstore and www.coke.com/THRED.
Can A Game Help Change Lives? Coca-Cola Thinks It Can.
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