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USANA Signs Four Elite Skiers As Newest Brand Ambassadors

SALT LAKE CITY, Dec. 18, 2012 /PRNewswire/ --  USANA Health Sciences, Inc. (NYSE: USNA), a global nutritional company, today announced that it has signed U.S. Ski and Snowboard Association (USSA) athletes as its newest brand ambassadors: freeskier Grete Eliassen and Nordic combined skiers Billy Demong, Bryan Fletcher and Taylor Fletcher. The company provides nutritional supplements to more than 600 elite athletes worldwide and is the Official Health Supplement Supplier of the USSA.


Recently named to the 2013 U.S. Freeskiing Slopestyle Pro Team, Eliassen has quickly become one of today's best all-around skiers. In seven years, the adrenaline-charged athlete has secured four U.S. Open titles, six Winter X Game medals and has set a world record hip air by soaring more than 31 feet into the sky. Eliassen, who recently graduated from the University of Utah, will next hit the slopes January 9 for the U.S. Grand Prix in Copper Mountain, Colorado.

"USANA is considered to be the best in their industry and I am honored to able to represent them as one of their ambassadors," said Eliassen. "Thanks to their amazing products, I feel really good and am excited to see what the season has in store for me."

Known for his determination and commitment to the sport, Demong has earned 21 World Cup podiums, including nine wins, and eight U.S. Championship titles during his 13-year career. The four-time Winter Games participant became the first American to win Olympic gold in a Nordic event at the Vancouver Games, and has secured World Championship titles alongside team members, Bryan and Taylor Fletcher.

All three of the elite skiers were recently named to the 2013 U.S. Nordic Combined Ski Team—A Team and will compete January 5 at the FIS Nordic World Cup in Schonach, Germany.

"It's reassuring to know that I can count on USANA to provide me with the high-quality nutritional products my body needs and know that I don't have to worry about testing positive for any banned substances," said Demong. "With Sochi just over a year away, I need to be able to compete and feel my best, and I know with USANA's support I will achieve those goals."

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