Dec. 13, 2012
/PRNewswire/ -- USA TODAY Travel Media Group has announced the beta launch of HotelMe
an authenticated hotel review site. HotelMe is a joint venture of
TODAY Travel Media Group and District Hospitality Partners.
Authenticated hotel reviews represent the next generation of online travel review sites for travelers seeking a trusted resource. Hotel brands including Hyatt, Best Western, La Quinta, Trump, Preferred Hotels, Omni, and Radisson – representing more than 8,000 hotel rooms - have already signed on to verify whether review writers actually stayed at their properties, regardless of how or where they booked the room. The authentication process (patent pending), enables HotelMe to show consumers verified reviews from hotel guests who paid and stayed at the hotel.
TODAY knows travelers and we think consumers will be eager to utilize these authenticated hotel reviews when making their travel plans. HotelMe is part of a larger
TODAY Travel Media Group strategy to provide consumers with news and information all throughout the travel process – from trip planning to providing news and information while they're away from home to reviews upon their return," said
, president of the
TODAY Travel Media Group.
"The problem of fake reviews in the travel industry is widespread and we think we have a solution to that problem in HotelMe's authentication process. Consumers can now take comfort in the fact that all of the reviews marked as 'verified stays' on HotelMe are based on real stays - meaning the review reflects the experiences of guests who paid and stayed at the property, a fact that is verified against hotel records," said Trip Schneck, a managing partner and co-founder of HotelMe.