Dec. 12, 2012
/PRNewswire/ -- The Ritz-Carlton Hotel Company, L.L.C. today announced its collaboration with luxury automotive brand, Mercedes-Benz in
to offer exclusive benefits to members of Ritz-Carlton's frequent stay program – The Ritz-Carlton Rewards.
The collaboration will give Ritz-Carlton Rewards members access to exclusive Mercedes-Benz benefits and will enhance the relationship the brand enjoys with its luxury customers in
. Mercedes-Benz will have the opportunity to introduce its cars to Ritz-Carlton guests in
, Vice President,
for The Ritz-Carlton said: "The relationship with Mercedes-Benz in
is a perfect collaboration of two like-minded luxury brands. It marks the beginning of an exclusive relationship which will give Ritz-Carlton Rewards members in
an opportunity to experience extraordinary benefits and for customers of Mercedes-Benz to discover the exceptional service of The Ritz-Carlton."
Ritz-Carlton Platinum Rewards members will receive complimentary access to the Mercedes-Benz VIP Lounge and Airport limousines in
and Shanghai. Rewards Members will have the opportunity to attend events such as Fashion Week, Auto Shows and
sponsored by Mercedes-Benz.
Customers of Mercedes-Benz in
who are also Ritz-Carlton Rewards members, will also receive an upgrade to a suite when booking Club level accommodations at Ritz-Carlton hotels in
where available. Platinum Rewards members will be given access to complimentary chauffeured city-centre-wide transportation in an S-Class Mercedes-Benz. Meanwhile, guests will be able to view the S-class Mercedes-Benz at any of The Ritz-Carlton Hotels of
The Ritz-Carlton Rewards is a loyalty programme that recognizes its members looking for a broad range of unique travel experiences.