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Dec. 12, 2012 /PRNewswire/ -- The Ritz-Carlton Hotel Company, L.L.C. today announced its collaboration with luxury automotive brand, Mercedes-Benz in
China to offer exclusive benefits to members of Ritz-Carlton's frequent stay program – The Ritz-Carlton Rewards.
The collaboration will give Ritz-Carlton Rewards members access to exclusive Mercedes-Benz benefits and will enhance the relationship the brand enjoys with its luxury customers in
China. Mercedes-Benz will have the opportunity to introduce its cars to Ritz-Carlton guests in
Victor Clavell, Vice President,
Asia for The Ritz-Carlton said: "The relationship with Mercedes-Benz in
China is a perfect collaboration of two like-minded luxury brands. It marks the beginning of an exclusive relationship which will give Ritz-Carlton Rewards members in
China an opportunity to experience extraordinary benefits and for customers of Mercedes-Benz to discover the exceptional service of The Ritz-Carlton."
Ritz-Carlton Platinum Rewards members will receive complimentary access to the Mercedes-Benz VIP Lounge and Airport limousines in
Beijing and Shanghai. Rewards Members will have the opportunity to attend events such as Fashion Week, Auto Shows and
Art Fairs sponsored by Mercedes-Benz.
Customers of Mercedes-Benz in
China who are also Ritz-Carlton Rewards members, will also receive an upgrade to a suite when booking Club level accommodations at Ritz-Carlton hotels in
China where available. Platinum Rewards members will be given access to complimentary chauffeured city-centre-wide transportation in an S-Class Mercedes-Benz. Meanwhile, guests will be able to view the S-class Mercedes-Benz at any of The Ritz-Carlton Hotels of
The Ritz-Carlton Rewards is a loyalty programme that recognizes its members looking for a broad range of unique travel experiences.